Little Acre Flower Farm has a love for local blooms and a commitment to sustainability.
The flower farm landscape leaned heavily on a vintage aesthetic so we captured the nostalgic feel in a fresh, modern way that feels charming and inviting without feeling too feminine by using serif typefaces and navy, purple and peach tones. The script font gives a hand crafted feel to the brand.
We created several patterns including a hand drawn plaid pattern and botanical illustrations. These patterns create a vintage, handmade feel and are used as a graphic element to create depth and brand recognition.
The flower farm brand identity extends across various marketing materials, including seed packaging, mailers, social media templates, and merch, ensuring a cohesive and memorable experience for every customer online and offline.
little acre flower farm
Project Type: branding, logo design
Vibe: Nostalgic, charming, vintage
Industry: Floral farm, florist
Design notes
Using botanical sketches, hand-drawn patterns and a serif font create a nostalgic, vintage aesthetic. These extra elements make each step of the guest experience from buying to unboxing feel cohesive and special.
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